She is the one using it."
This is an ad for medecins sans frontiere. The picture alone will have just show a member of MSF (because it is written on her shirt) carrying a black chldren. The sloggan " your money? she is the one using it" would have maye convey the wrong message. Without seeing the picture we could have assumed that it was to denounce a form of stealling or something else. But the image plus the sloggan is clearly conveyed he message "we need your money to help these people ".
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